In 2014, Ferrari sued deadmau5 for wrapping his Ferrari Italia in a neon cat decal and replacing the badges with a cat badge, renaming the car “Purrari.” Ferrari forced him to remove the wrap and badges, but he sold the car and bought a Lamborghini Huracan, repeating the same stunt. Ferrari is known for banning people, such as the Kardashians, Floyd Mayweather, and Justin Bieber, from buying their special edition Ferraris, which limits ownership of their sports cars.
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Did you know that in 2014, Ferrari sued popular Canadian music producer Deadmau5 for wrapping his Ferrari Italia in a neon cat decal? Yes, you read that right. Deadmau5, whose real name is Joel Zimmerman, not only wrapped the entire car, but he also replaced the badges with a cat badge and renamed the car to “Purari.”
Ferrari actually forced Deadmau5 to remove the wrap and the badges. However, it seems that Deadmau5 was not going to let a little lawsuit get in the way of his fun. He sold the car after and went out to buy a Lamborghini Huracan, which he wrapped in a similar neon decal.
Ferrari is known for banning people from buying their special edition cars. Some famous people like the Kardashians, Floyd Mayweather, and Justin Bieber, have been banned from purchasing their favorite Ferrari model. This means that not everyone can actually own their favorite sports car from Ferrari.
Ferrari is a brand that is synonymous with luxury, speed, and glamour. From its inception, Ferrari has been synonymous with high-performance sports cars that attract sports enthusiasts, celebrities, and car collectors alike. The brand has a rich heritage that started back in 1947, and it has continued to evolve to meet the demands of the market.
Ferrari’s cars are known for their sleek design, powerful engines, and impressive performance. They are the pinnacle of automotive engineering, and they are designed with precision and care. The brand has a loyal following of fans who are willing to pay top dollar to own one of their cars.
Deadmau5’s shenanigans with his Ferrari Italia is just one example of how people customize their cars to make them stand out. Ferrari is known for being protective of its brand, and it is understandable why they would want to protect the integrity of their vehicles. However, it can be argued that a little bit of creativity and individuality can also be refreshing.
In conclusion, Ferrari’s lawsuit against Deadmau5 proves that the brand takes its image seriously. While some may think that wrapping a luxury sports car in a neon cat decal is sacrilegious, others see it as a playful and creative expression of individuality. At the end of the day, it all comes down to personal taste, and everyone has the right to customize their car in any way they see fit.
Conclusion
Ferrari’s lawsuit against Deadmau5 is just one example of how the brand takes its image seriously. From banning people from buying their special edition cars to suing people who customize their cars, Ferrari is a brand that is synonymous with luxury and prestige. While some may argue that a little bit of creativity and individuality can be refreshing, others believe that Ferrari’s strict policies are what make their cars so valuable. At the end of the day, it all comes down to personal taste, and everyone has the right to customize their car in any way they see fit.